When it comes to clothing, Made in Italy means tangible qualities of quality, craftsmanship and design. It is much more difficult, however, for people to correctly understand how the most discerning Italian men dress to make them different. What are the quirks that make Italian men appear so much on street style blogs? It was this question that was part of the inspiration for Mr. Scott Schuman to found The Sartorialist in 2005 – he wanted to document how men in major Italian cities dress up to decipher their tricks and understand how. they do it.
A decade later, the world of men’s style has changed dramatically, with street style shots of men in Milan and Florence as influential and expected as the latest from runways in Paris and London. With nothing but beautiful clothes, great taste and enviable confidence, men like Messrs Lino Ieluzzi, Luca Rubinacci and Simone Righi have turned into men’s fashion superstars. What is it about how they update the classic outfits that work? How do they achieve that distinctive Italian look, which is immediately carelessly combined and full of art?
There is a lot of paradox in the Italian style. One is the idea that wearing a suit is always inspired by the desire to look smart. Try replacing the word “smart” with the word “good”, as form is not the priority here. This is why cotton and linen coats, rarely seen in traditional British tailoring, are a major part of the Italian style (climate plays a part, of course). In this shot, at least three men – and possibly all of them – are wearing cotton or linen coats. None of these people wear conservative office clothes, but they all look cool. Men with a “sharp” look will be horrified by wrinkles that are an integral part of cotton and linen, but they help create a comfortable, attractive impression on people around you.